Introducing Uniti, our revolutionary new streaming platform.

From RMAF 2016, two useful videos by John Darko (Digital Audio Review). The videos won't play here, but click on the 'Watch on Vimeo' buttons.

Overview:

Steve Sells:

Sorry if this has been asked and answered already... Do we know what DSD files types will be supported on the new Uniti range? More specifically, I'm curious if .iso files will be recognised via uPnP, or if I will need to convert them to DSF or DSDIFF first?

DomTomLondon posted:

Sorry if this has been asked and answered already... Do we know what DSD files types will be supported on the new Uniti range? More specifically, I'm curious if .iso files will be recognised via uPnP, or if I will need to convert them to DSF or DSDIFF first?

Hi,

.ISO image files will not be supported...

Cheers

Phil

Anyone going to the audio t Brighton event showcasing the new naim range?

will appreciate pictures and feedback on it if people go please.  This Saturday all day 

no reviews at all out? Anyone ? 

No reviews yet. I don't think anything has shipped yet....,

best

David

Quick reminder 

audio t Brighton open day with new uniti range is today 12/11

anyone going? Please share pics and comments. 

Cheers 

Still no in depth reviews for the product line? I think Naim may need to take a leaf or two out of Apple's book on hype creation

iliria posted:

Still no in depth reviews for the product line? I think Naim may need to take a leaf or two out of Apple's book on hype creation

None have yet been sent out for review yet so you're not likely to see any reviews at this time however we have been exhibiting units at events and shows and the response has been very favorable so far.

Phil  

Pcd posted:

You do not need hype to sell good products they sell themselves ?

A very generalistic and misguided statement in my opinion. If good products sold themselves then Apple, Mercedes and a ton of other companies would not need to advertise at all. Apple very likely sell nearly half of their products because of hype.

Hype is very useful because it does attract those people that are undecided between a Naim product and that of another competitor. At the same time hype does bring new customers to the brand and if the products are indeed as good as it is claimed then people become loyal to the brand (generally speaking).

One of the man functions of a forum (be that intentional or not) is to generate hype.

Considering that there's only a month before the Atom is due to go on sale and that Christmas is coming up I would have thought that Naim would have shipped a few units around to be reviewed independently. As much as I would love to I have no time or intention to go all the way to Brighton (from Cheshire) to sample the Atom.

Audio T in Portsmouth has the new range on show on 25 and 26 November. 

Hungryhalibut posted:

Audio T in Portsmouth has the new range on show on 25 and 26 November. 

That isnt much nearer than Brighton i'm afraid.

Sorry, I wasn't thinking of you specifically, just mentioning it in case anyone local fancied popping along. I'm not sure I'll bother to go. It depends on whether it's raining. 

iliria posted:

Pcd posted:

You do not need hype to sell good products they sell themselves ?

A very generalistic and misguided statement in my opinion. If good products sold themselves then Apple, Mercedes and a ton of other companies would not need to advertise at all. Apple very likely sell nearly half of their products because of hype.

Hype is very useful because it does attract those people that are undecided between a Naim product and that of another competitor. At the same time hype does bring new customers to the brand and if the products are indeed as good as it is claimed then people become loyal to the brand (generally speaking).

One of the man functions of a forum (be that intentional or not) is to generate hype.

Some would argue that hype damages reputation when it is recognised to be what it is (and if overblown there is always the chance of breaking advertising or trade descriptions laws). Personally I hate manufacturers hyping products up, though I accept that it is commonplace and arguably a manufactuerer could lose out to the oposition if it doesn't follow suit - except in the case of niche markets, of which I consider Naim to be one - where it might not actually help, and could lose loyalty if misjudged.

As for functions of a forum, that is a new one on me!

however, what would be good would be some reviews of the new products from outside Naimworld, preferably comparing with other Naim products that do the same job - or rather jobs, given that, for example, Uniti Core could act as a music store serving to a streamer, ore as a player dirsct to a DAC, one of which might sound better than the other.

Innocent Bystander posted:

Some would argue that hype damages reputation when it is recognised to be what it is (and if overblown there is always the chance of breaking advertising or trade descriptions laws). Personally I hate manufacturers hyping products up, though I accept that it is commonplace and arguably a manufactuerer could lose out to the oposition if it doesn't follow suit - except in the case of niche markets, of which I consider Naim to be one - where it might not actually help, and could lose loyalty if misjudged.

As for functions of a forum, that is a new one on me!

however, what would be good would be some reviews of the new products from outside Naimworld, preferably comparing with other Naim products that do the same job - or rather jobs, given that, for example, Uniti Core could act as a music store serving to a streamer, ore as a player dirsct to a DAC, one of which might sound better than the other.

You are correct, if, we are using the word hype at face value. However i was talking about the broader meaning and use of it.

As for the forums it is true. I have been frequenting dozens of them over the past 15 years and hype is certainly a subtle and yet prominent feature.

The reviews outside of Naimworld is what i am after as well. Preferably from someone who is not interested in selling you the product (as the chance of bias may be higher ). It is the perfect time to start drip-feeding customers news and reviews in order. It keeps people excited and eager to buy .

A quick look and listen at Brighton on Saturday. Shoe box item sounded pretty good via the Iotas, I think. I quite like the look too. Those speakers are quite wee and what surprised me was they were floor standing.

The biggest risk of adopting hype as a marketing tool is when the product(s) concerned fails to live up to the expectation raised by said hype. Being an owner of many their products, I do not feel this is not such a risk for Naim as their products meet and often exceed my expectations. I do realise that anecdotal evidence in a dangerous thing though.

Indeed as Naim launch cheaper, but nonetheless, high quality products (MuSo and to some extent to bring the new Uniti range to a wider audience) I would maintain that Naim need to start reappraising their marketing strategy to hit a wider more mainstream target market with these products and a bit of hype would not go amiss in order to compete and gain their fair share of voice IMHO.

BigH47 posted:

A quick look and listen at Brighton on Saturday. Shoe box item sounded pretty good via the Iotas, I think. I quite like the look too. Those speakers are quite wee and what surprised me was they were floor standing.

Did you hear just the atom or the others too ?

any feedback on build quality ? 

Anything else you noticed ?

I also dropped into Brighton Audio-T on Saturday, just to find a bit more about the Core.  Jason from Naim had a couple of interesting things to say. Firstly that the Core into nDAC as a source won’t sound as good as a Core with a streamer. This is all to do with timing apparently. Secondly, and more surprisingly, that rips using the Core will sound better than those done using a computer and dbPoweramp.  

Madhatter posted:

I also dropped into Brighton Audio-T on Saturday, just to find a bit more about the Core.  Jason from Naim had a couple of interesting things to say. Firstly that the Core into nDAC as a source won’t sound as good as a Core with a streamer. This is all to do with timing apparently. Secondly, and more surprisingly, that rips using the Core will sound better than those done using a computer and dbPoweramp.  

 

Re sound quality into DAC vs streamer seems at odds with Phil Harris' experience which IIRC was to the effect that he couldn't tell the difference between Core direct into a DAC and NDX into same DAC. Of course that's in his syetem and his ears. 

That suggests Core isn't a substitute for Melco et al, as many may have hoped it might be.

As for rips sounding better than computer and power amp, that's an interesting claim. ANyone know why might that be, or is it likely to be just hype, meaning if computer and dbPoweramp not set up right they can produce imperfect rips?

- About the Uniti Star: when ripping a cd; can I storage it on my Imac or extern harddisk (in my home network)

- which input i must use for a Phono stage  (are there budget phono amp which goes well with Naim; Musical Fidelity, Black Cube, Atoll ?)

- hpm twenty.5.23 with Unity Atom, Star or Nova : a good combination??

- when I play a lp on my turntable can I use the UnitiStar to rip this on my Harddisk?

thanks anyway

Madhatter posted:

... rips using the Core will sound better than those done using a computer and dbPoweramp.  

 

That old chestnut again is it? I wonder if the Core adds extra 0s and 1s to the rips?

Indeed. It's total bollocks. I believed it though, when I bought my UnitiServe. Then you discover that both the Serve and dbpoweramp look at the perfectrip database, just the same. 

alan33 posted:

Dear Crabby -

I haven't heard any of the new Uniti series, of course, but I understand your thinking: upgrading without cost or penalty from "the last" of the UnitiQute2s to "the first" of the UnitiAtoms makes a compelling argument. New streaming platform, more powerful DSP, over the air firmware upgrades, new "trickle down" technology for amp and preamp volume control, etc., all seem like things worth having ... So much so that folks like me, with older Uniti boxes (I have a v1 Qute and a SuperUniti) are eager to see what the new line brings, and at what price a "modernization upgrade" might come. I have complete faith in the Naim engineers to build a new product that sounds at least as good as the generation being replaced...enough so that if I could do a straight swap of my old Qute for a new Atom, I'd jump in a heartbeat haha. Best wishes whichever way you decide to go. 

Regards alan

Alan, how does your UQ compare to the SU?